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strutting in platform shoes with a biography of Che Guevara sticking out of their bags.' Lanham further describes hipsters: 'You graduated from a liberal arts school whose football team hasn't won a game since the Reagan administration' and 'you have one Republican friend who you always describe as being your 'one Republican friend. The Hipster Handbook described hipsters as young people with ' mop-top haircuts, swinging retro pocketbooks, talking on cell phones, smoking European cigarettes.

By 2003, when The Hipster Handbook was published by Williamsburg resident Robert Lanham, the term hipster (originally referring to the 1940s subculture) had come into widespread use in relation to Williamsburg and similar neighborhoods. In early 2000, both The New York Times and Time Out New York ( TONY) ran profiles of Williamsburg, Brooklyn, referring to ' bohemians' and 'arty East Village types,' respectively. Globally, hipster culture had become a 'global phenomenon' during the early-mid 2010s, before declining from the mainstream by 2016–2017. The term hipster in its present usage first appeared in the 1990s and became widely used in the late 2000s and early 2010s, being derived from the earlier hipster movements of the 1940s. The subculture has been critiqued as lacking authenticity, promoting conformity and embodying a particular ethic of consumption that seeks to commodify the idea of rebellion or counterculture. In the United States, it is mostly associated with perceived upper-middle-class white young adults who gentrify urban areas. The subculture is often associated with indie and alternative music.

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Stereotypical fashion elements include vintage clothes, alternative fashion, or a mixture of different fashions, often including skinny jeans, checked shirts, knit beanies, a full beard or deliberately attention-grabbing moustache, and thick-rimmed or lensless glasses. Members of the subculture typically do not self-identify as hipsters, and the word hipster is often used as a pejorative for someone who is pretentious or overly concerned with appearing trendy. Fashion is one of the major markers of hipster identity. The 21st-century hipster is a subculture (sometimes called hipsterism).

Ironic moustaches and moustache tattoos were also popular. Ironic (or post-ironic) usage of vintage elements is popular in hipster fashion.